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ABOUT SPECIALIST CARS TRING.

Find out more about what we do and our team.

Latest News & Events

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The BMW X5 & X6 0% Offer.

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WHAT A DIFFERENCE A DAY MAKES.

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BMW Upgrade Scheme.

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BMW X2 now at 3.9% APR!

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BMW Help: Recalls

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Specialist Cars Spring Offers!

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The Specialist Cars Opt In

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THE BMW EVENT

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The BMW M140i Shadow Edition 5 Door Sports Hatch

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Check In. Top Up. Check Out.

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The BMW 118i Sport 5 Door Hatch Offer

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Our Quarterly BCH & PCH Offers.

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WE'RE ON SOCIAL MEDIA

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VED Tax Changes

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Snow Centre Partnership

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David Lloyd Partnership Announcement

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Harpenden Rugby Club Partnership

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Luton Rugby Club

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Tring Cricket Club Partnership

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Knebworth Cricket Club

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St Michaels Manor Partnership

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Odyssey Gym Knebworth Partnership

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Luton Town Football Club Partnership

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BMW i8 Roadster

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The All-New BMW X2 Reveal.

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BMW 6 Series GT Launch

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2017 BMW X3 Launch

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Bump it. Snap it. Send it.

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I3 & I3s Coming soon!

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0% Financing on Servicing & Parts at Specialist Cars

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Impress with the new BMW Shadow Edition

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BMW Lower Emissions Allowance Scheme

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Diesel Technology Informer.

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Specialist Cars are proud to Support Rennie Grove Hospice

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BMW Head-Up Screens at Specialist Cars

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BMW Advanced Car Eye at Specialist Cars

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BMW Integrated Navigation at Specialist Cars

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BMW Electric Week, 19 - 28 Feb.

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Specialist Cars - BMW Marketing Champions 2015.

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Hiring: Technician

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Where Next?

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Hiring: Retail Sales Consultant

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Specialist Cars BMW Tring supporting MIX 96.

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What type of BMW Engine is right for you?

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BMW xDRIVE.

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Meet the team

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Julian Bourne

Head of Business

Clive James

Finance Director
  • Department Accounts

Peter Jukes

General Sales Manager
  • Department BMW Sales

Steven Gonzalez

New Car Manager
  • Department BMW Sales

Gary Goodricke

BMW Loyalty Manager
  • Department BMW Sales

John Mullarkey

Business Manager
  • Department BMW Sales

Nikki Chetty

MW Showroom Host

Jason Tack

Retail Sales Consultant
  • Department BMW Sales

Jamie Page

Retail Sales Consultant
  • Department BMW Sales

Ashley Nugent

Retail Sales Consultant
  • Department BMW Sales

Mark Brimmell

Retail Sales Consultant
  • Department BMW Sales

James Thiel

BMW Trainee Sales Consultant
  • Department BMW Sales

Martyn Holmes

CRM & Product Specialist
  • Department BMW Sales

Gerry Lane

Retail Sales Consultant
  • Department BMW Sales

Charlotte Wright

Retail Sales Consultant
  • Department BMW Sales

Zame Ahmed

Retail Sales Consultant
  • Department BMW Sales

Nick Turner

Retail Sales Consultant
  • Department BMW Sales

Bill Overington

Group Corporate Manager
  • Department Corporate

Steve Harper

Corporate Sales Manager
  • Department Corporate

Elayne Flitney

Service Reception Manager
  • Department Aftersales

Megan Minall

Service Administrator
  • Department Aftersales

Rosie Hussey

Service Administrator
  • Department Aftersales

Aaron Henry

Parts Manager
  • Department Aftersales

Akbar Karawalli

Parts Advisor
  • Department Aftersales

CUSTOMER REVIEWS.

Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.

Very happy

Service

Good service, did however have to wait a while to be served

Service

I've now had 2 major faults with this current car despite it being only 3.5 years old, one was fixed under warranty and the other was covered by BMW goodwill as the latest fault just shouldn't have happened.Great service from BMW and dealer

Service

Always well looked after. If I wait, the facilities are very comfortable. The car is always valeted.

Service

The chap who saw to me was most helpful.

Service

the service given was effective and efficient

Service

Your sales time are 10 out 10 as is your reception

Service

Everything done as expected and delivered back in good time

Service

They did the job at a reasonable price.

Service

A plastic cover has fallen off from underneath my car that was part of the service work carried out

Service

I was made comfortable whilst waiting to be seen; despite having an appointment..Failed to mention a missing screw cap from one of the wheels and felt it would have been good service for a replacement to have been made; didn't remember until left

Service

Difficult to get through to Service Dept. No courtesy car available - all are in use! ABS fault was apparently repaired and has no recurred after 2 weeks. Can't get any suitable appointment for at least two weeks.

Service

Car return on time and clean

Service

car dusty when collected also small scratch on n.s rear wheel not sure how it happened

Service

Good communications. Everything explained very well and all questions answered quickly and efficiently. Couldn't ask for more!

Service

See previous answer.

Service

Easy to use, completed the job (Oil Service) in the estimated timeframe

Service

Always willing to help with the smallest of concerns

Service

Not particularly personal and do not always do what is promised.

Service

Poor, despite Tring being wholly in the wrong they wanted to charge me £79 to inspect the vehicle and also for fuel in the courtesy car. The only reason I was there because they supplied an unroadworthy car.

Service

Job was done well

Service

The car was booked (under warrantee) to resolve a 'known' issue and to have a service which it should have had prior to it being purchased 3 weeks before. I asked for another issue to be looked at - none of these were dealt with as I'd expect

Service

Very fast and efficient

Service

I would have been completely satisfied but for the fact I was blocked in your overflow carpark for 20 minutes after the service while your team tried to find the key for the cars which had been double-parked in front ofMy car.

Service

Warranty claim delayed getting the car back and no courtesy car offered at this point.

Service

The whole experience was well organised and I was told how long the health check would be and that there was no charge.

Service

Not completely satisfied as two parts needed to be fitted and they could not be delivered in time to be fitted on the day. Another day had to be arranged for fitting.

Service

Clear details of the work undertaken, efficiency of process.

Service

Would have been completely satisfied but a couple of stored settings had been changed and needed to be reset

Service

Job completed to my satisfaction

Service

Had to wait for just over a week to get a warning light on the dash checked. Warned not to drive the car and then the garage found that there was no problem -it was a false reading

Service

Job done as arranged

Service

All staff couldn't do enough to help even when outside of their duties or responsibilities. This is by far the best dealership I have ever used,

Service

On time and keeps you up to date with progress.

Service

I had to go back to the dealership the following week to get a stamp in the service book.

Service

Slight delay in getting the work done but very apologetic and wasn't a huge issue.

Service

I brought my car in for its free service. A phone call to me mentioned that I needed new brake pads & discs at a cost of c£500. I'm not very happy that I had to fork out for these items on my brand-new BMW after only two years and 30,000 miles.

Service

All was done very well and I liked the video about the underside inspection.However I was not pleased to be told my service contract was invalid as I had done more than the agreed mileage. This was wrong and the garage should have checked properly.

Service

Completed work quickly and efficiently.

Service

See above - in the end resolved quickly once the part was in, and booked for a Saturday repair as they knew I'd been waiting for a long time

Service

Poor customer service, not informed of addition requirements.

Service

A little quicker would help, but took opportunity to speak with Ashley

Service

Efficient and friendly customer service. Service, MOT and additional work I requested all completed within the time frame given and I got a very clean car back at the end of the day!

Service

Everything was sorted quickly

Service

Prompt attention

Service

Had to get a part for the exhaust so not finished until the next morning.

Service

Having read the review it was off putting at first, however we decided to make up our own minds and we are pleased we did. Everyone greeted us with a lovely smile. We dealt with Nick who was very knowledgeable and not pushy at all.

Service

As above. Also have always found all the people at Specialist Cars very helpful and friendly.

Service

when booking in was told 90 diagnostic fee, BMW could not find my issue, i had to make a extra trip to assist them to discover, charged me almost double the diagnostic fee! another issue was replace of splash guard, told me a price, paid, asked to co

Service

Same reason as my answer above

Service

Specialist Cars at Tring provide an excellent service, car collection when needed, lovely, friendly staff, even dog biscuits & water (with a dash of milk for our fussy Jack Russell!!)

Service

Excellent customer care

Service

Friendly, direct and engaged ‘customer service’ from the whole team; as has been the case on all our ‘visits’ to Specialist Cars. Comfortable customer waiting area and facilities.

Service

it is a good service and professional

Service

The notification of replacement tyre required soon was helpful but the quoted replacement was £100 more than another supplier.

Service

I asked for the (recently detailed and ceramic coated) car not to be cleaned, it was and is now covered is swirls. Not impressed at all!

Service

Pleasant helpful staff.

Service

Mark is a fantastic salesman. He listens, spends time & doesn’t push sales or extras unless needed. I’ve bought cars from him over 10 years and will continue to do so

Service

Good communication from the service team on day of service

Service

Car all serviced and kept informed

Service

The work that was required was as a result of work not satisfactorily completed at a recent previous service..Frustrating not to be able to deal with the same service person throughout, therefore requiring repeated explanations to uninformed persons

Service

Professional, helpful and friendly team

Service

Very good service,excellent staff

Service

Service was good but slow

Service

Everything carried out to my satisfaction and kept me informed of timescales.

Service

Car was Mot'd and serviced whilst I waited. Happy with the service.

Service

Satisfaction fulfilled my expectations.

Service

Nothing else I could have asked for

Service

Team really happy - their estimates on time are sometimes over optimistic, but they do then keep you in the loop.

Service

The level of service received is good.

Service

Did everything that was asked

Service

Mark was fantastic

Sales

Sales process explained and regular updates on status of Manufacture.

Sales

Good communication

Sales

sales staff were very good unfortunately we had to wait longer than expected and this somewhat spoiled the experience

Sales

The car is comfortable with a good feature set and delivered straight off the lot with little turnaround time. The introduction was extensive enough to be a good foundation to regular use without issues.

Sales

Seamless as completed most of the purchase and checks via email and phone. Meant I was able to come in and just look forward to picking up the car.

Sales

Gerry Lane

Sales

Well informed nothing a problem

Sales

Ashley was really helpful, he made us feel welcome at the dealership and took the time to listen to our needs and made the whole experience really easy.

Sales

As above . I haven’t taken delivery yet but last time I bought from there , they made sure everything was perfect before I left

Sales

Product quality and customer service

Sales

Very helpful efficient staff

Sales

The dealership I use is very customer focused

Sales

Excellent all round support

Sales

Expert assistance, clear communication

Sales

Comfortable centre - great coffee machine.

Sales

Nick was amazing xx

Sales

i was kept informed of progress at all times.

Sales

Car not cleaned very well.

Sales

Nothing to complain about

Sales

Efficient and service felt personal.

Sales

Excellent customer service, kept well informed and up to date with where my car was, very happy with turn around time and how friendly the staff are at specialist cars tring, very happy with the final product

Sales

second time i have been here and it was seamless

Sales

Everything was trouble free.

Sales

No issues at all!

Sales

Very good service

Sales

Gerry Lane at Specialist Cars Tring really couldn’t have done more to help us.

Sales

No complaints at all