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ABOUT SPECIALIST CARS TRING.

Find out more about what we do and our team.

Latest News & Events

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Specialist Cars Exclusive Offers

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The entire BMW Range at just 2.9% APR

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10 fun facts on our BMW PHEV Range

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Introducing the new BMW 128ti.

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The BMW 5 Series.

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Pre-order the new BMW iX3 Premier Edition

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A History of Specialist Cars

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The BMW 2 Series Gran Coupe

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BMW Owner's Guide: Maintaining Your BMW.

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The BMW i Range

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Hiring: Service Advisor

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The BMW X5

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The BMW X7

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The New BMW 1 Series

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The BMW Apprenticeship Scheme

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WE'RE ON SOCIAL MEDIA

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Snow Centre Partnership

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David Lloyd Partnership Announcement

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Harpenden Rugby Club Partnership

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Luton Rugby Club

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Tring Cricket Club Partnership

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Knebworth Cricket Club

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St Michaels Manor Partnership

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Odyssey Gym Knebworth Partnership

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Luton Town Football Club Partnership

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BMW Help: Recalls

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The Specialist Cars Opt In

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Check In. Top Up. Check Out.

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Bump it. Snap it. Send it.

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What type of BMW Engine is right for you?

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BMW xDRIVE.

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WE ARE RECRUITING

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How to get connected with BMW Connected Drive.

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How can a BMW Genius help me?

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YOUR PERFECT BMW COULDN’T BE CLOSER.

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BMW M.

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Specialist Cars BMW Group Reopen Update - COVID-19.

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Meet the team

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Tim Verschoyle

Head of Business

Steven Gonzalez

New Car Sales Manager
  • Department BMW Sales

Jason Osborne

Used Car Sales Manager

John Mullarkey

Retail Manager
  • Department BMW Sales

Jason Tack

Retail Sales Consultant - Motability Accredited
  • Department BMW Sales

Zame Ahmed

Retail Sales Consultant
  • Department BMW Sales

Gary Allan

Retail Sales Consultant

Gerry Lane

Retail Sales Consultant - Motability Accredited

Trevor Francis

Sales Progressor

Richard Roethenbaugh

Aftersales Manager

Aaron Henry

Parts Manager
  • Department Aftersales

Marc Sanchez

Parts Advisor

James Watt

Senior Service Advisor

Nathan Lynch

Service Advisor

Megan Minall

Service Administrator
  • Department Aftersales

Graham Pocock

Warranty Administrator

Barend Nortje

Warranty Administrator

Nick Giles

Senior Technician

Richard Waller

Technician

Chris Breese

Technician

Taylor Wells

Technician

Ashley Holmes

Technician

Chris Parker

Technician

Kishan Patel

Technician

Jason Orwin

Technician

Michael Large

Technician

Ritchie Winter

Tyre Technician

James Boyt

Apprentice

Daniel Stokes

Apprentice

Jake Brookes

Apprentice

CUSTOMER REVIEWS.

Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.

Easy to book by phone, prompt attention when I arrived, appropriate Covid measures in place whilst I waited, coffee made for me, timings adhered to, and this just for an MOT. But it is why I will come back to you for a big service later this year.

Service

All was excellent.

Service

They are generally helpful.

Service

Emma was a star. We had broken down 30 miles from home, my husband wheelchair bound. Emma booked us in and gave us a loan car same day. Car was fixed within 24 hours, no drama just excellent service.

Service

there was no communication gap.. everything was well organised

Service

Great service

Service

I was kept informed of progress throughout the service.

Service

From booking to service completion, no problems. Polite and well informed staff.

Service

This time experience was very pleasant

Service

Well organised and delivered service

Service

All Works completed satisfactorily

Service

Staff bent over backwards to help with our specific requirements. On this occasion in particular we needed a 4 wheel drive vehicle with a tow bar and we were delighted to have been provided with such a car. We are specially grateful to Josh Code.

Service

Excellent customer service

Service

Very thorough

Service

It was done quickly and efficiently.

Service

Nathan was really helpful throughout this repair sequence.

Service

Excellent communications before, during and after service. Clear and thorough explanations. Excellent customer service.

Service

Prompt, courteous, efficient - just as it should be.

Service

Prompt and efficient customer service.

Service

I needed a wing mirror replaced urngelty as we are off on holiday on sunday and they were so accommodating and helpful. I thought Id be hanging around for hours having been fitted in, but they had me turned round so quickly.

Service

James was brilliant got everything sorted for us

Service

Because I was completely satisfied

Service

Professional service

Service

Good team - know their cars and their clients!

Service

The staff were very polite, the service was quick and excellent, the service manager was very friendly and I particularly liked that he was clearly passionate as he was admiring my car with me, which is a nice touch!

Service

Very responsive and delivered on time

Service

James had a phenomenal manner about him! His customer care was exceptional, he kept me informed along the way and exceeded my expectations compared to my previous dealings with Barons in Watford. Well done to James and Specialist Cars, Tring!

Service

Everything went smoothly.

Service

Great service and staff

Service

Happy no worries at all

Service

Great experience from both sales and service teams

Service

Their service, particularly under current circumstances, was exemplary. Everything was done on time and they kept me informed throughout the process

Service

Well organised with regard to the covid situation.

Service

Great all round service

Service

The customer service chap tried very hard to keep costs as low as possible which I appreciated

Service

Good communications I was contacted by email to book in my service which was nice and easy to do. I was then called on the day when my car was in service and advised as to the progress and then call when the car was ready for collection.

Service

Happy the work was carried out correctly as described on time to the cost quoted

Service

Polite staff, accomodating with courtesy car under difficult circumstances.

Service

Apart from everything being done that was required, I was given more help on a software issue than I expected.

Service

Staff were welcoming, friendly and professional. Work was completed as agreed and the car was returned fully cleaned and sanitised.

Service

Despite the strange time's we find ourselves in, James Watt was very helpful and friendly whilst my car was being serviced

Service

As a nice. I. I'm Kept in the loop with what's happening with my car Every AFP's fbis Gilly explained and quantified. .

Service

a complex set of repairs caused the car to be off the road for a week although I advised the agent it wasn't urgent. James was extremely helpful keeping me updated and what the options were.

Service

Well managed process

Service

Questions answered quickly and professionally. Very nice team

Service

Attentive staff who stayed in touch and communicated well. Recent COVID-19 restrictions were challenging for everyone but Specialist Cars had adapted well and I felt safe.

Service

They did everything that was needed well, efficiently and politely

Service

Knowledgeable, friendly and helpful people.

Service

Not a service, replace driver's door mirror and a recall.

Service

The service report is comprehensive and helpful.

Service

Complete satisfaction with the service and attentive staff

Service

Fantastic experience, felt valued as a customer, sales rep owned every issue until resolved. Very very good.

Service

Well looked after. Clear markings on floor to guide the customer through the dealership safely due to the current conditions regarding covid.

Service

Everything went well and exactly as expected. Staff were great and had good Covid 19 protection measures in place.

Service

Suitable on site arrangements for Covid-19. In depth problem solving technique offered.

Service

Carried out a recall, even though the car needed to be rebooked due to the fact I was waiting for the front pads and discs work to be undertaken.This was excellent customer service thank you.

Service

Reece was extremely professional and lovely and polite

Service

Kept informed all the way through and supported

Sales

Its simply 5 *

Sales

They were very understanding about any issues.

Sales

Excellent communication from Jason - kept in regular contact re the process, nothing was too much trouble.

Sales

Efficiency and communication

Sales

Excellent all round from start to finish

Sales

I was very satisfied Will always be going back there to buy my future cars

Sales

Gerry Lane went over and beyond to make sure I fully understand all the features of my new car

Sales

Very happy with the whole process.

Sales

All questions were invited, listened to well and answered comprehensively. There was always clear intent to please the customer and bespoke the service according to our every need. Very accommodating.

Sales

Smooth and seamless

Sales

Very easy to deal with and great personnel

Sales

Brilliant, Josh took me through everything and delivered the car exactly as promised

Sales

Josh Code and Mr Steven Gonzalez have gone out of their way to help us find the car that met our specifications.

Sales

The staff were knowledgeable and helpful

Sales

This is the second BMW I have purchased from Specialist Cars Tring in less than two years. I found the whole experience of buying a new BMW very relaxing and positive.

Sales

they kept me informed with everything that my order was going to be, even telling me that BMW informed them that they had stopped making this 5 series and my order would be for the face lifted 5 series so they went through new type of order.

Sales

I was given detailed information about the vehicle I was purchasing and was kept informed on the arrival of my vehicle